CC-5000 Crisis Communication Expert Implementer Training Roadmap [Module 2]
Description of Module [Day] 2 Course
Module 2 aims to provide the participants with the knowledge to identify and categorise different crises through crisis risk assessment (CRA) techniques. This forms a foundation of the crisis management and communication process.
To enhance the learning experience, participants can work through a crisis risk assessment template and present their work in class.
Common crisis communication strategies (CCS) will be shared with participants, and concepts will be reinforced using provided templates, discussions and presentations.
Module 2 will also provide an overview of the contents of a crisis communication plan and how students can document the plan based on the crisis strategies developed earlier. Various components of the CC plan are discussed, with emphasis on several key emergency procedures and SOPs.
Detailed Course Content
Topic | Description |
Session 1 |
|
Conduct Crisis Risk Assessment (CRA) |
|
Understand the Purpose of Business Impact Analysis |
|
Session 2 |
|
Identify and Select a Crisis Communication Strategy (CCS) |
|
Implement a Crisis Communication Plan (CC Plan) |
|
Exercise and Test CC Plan |
|
Deliverables
Participants should be able to manage and deploy all the CC templates in their organization. They are:
- Crisis Risk Assessment
- Business Impact Analysis (Preview to content)
- Crisis Communication Strategy
- Crisis Communication Plan
- Testing and Exercising (Review of templates)
More Information About Crisis Communication Courses
To learn more about the course and schedule, click the buttons below for the CC-300 Crisis Communication Implementer [CC-3] and the CC-5000 Crisis Communication Expert Implementer [CC-5].