Effective communication and stakeholder coordination are critical for SHINE to maintain trust and operational continuity during a crisis.
The recovery strategies for CBF-7 focus on ensuring timely, accurate, and coordinated communication both internally and externally, while safeguarding sensitive information.
Each sub-critical business function (Sub-CBF) is supported by targeted strategies to restore normal operations within its defined recovery time objective (RTO).
|
Sub-CBF Code |
Sub-CBF |
RTO |
Recovery Strategy |
Recovery Location |
Details of Recovery Strategy |
Justification for Selected Recovery Strategy |
|
7.1 |
Stakeholder Identification |
4 hrs |
Maintain an updated digital stakeholder database |
Cloud-based secure server |
Use a real-time CRM system to access stakeholder contact details and preferences. |
Quick retrieval ensures no delays in critical communications and coordination. |
|
7.2 |
Communication Planning |
6 hrs |
Pre-approved communication templates & protocols |
Main office & backup site |
Develop scenario-based communication plans, approval workflows, and escalation procedures. |
Minimises planning time during crises, ensuring consistent messaging |
|
7.3 |
Crisis Communication Execution |
2 hrs |
Crisis communication team activation |
Crisis room & virtual collaboration platform |
Mobilise the trained communication team to execute planned messages across channels. |
Ensures rapid, coordinated response to maintain public confidence |
|
7.4 |
Internal Communications |
3 hrs |
Multi-channel internal messaging system |
Main office & cloud-based messaging platform |
Use email, intranet, and instant messaging to inform staff of roles, updates, and safety instructions. |
Maintains staff awareness, coordination, and morale during disruption |
|
7.5 |
External Communications |
4 hrs |
Press release & social media management |
Public relations office & virtual newsroom |
Deploy pre-approved media statements and social media updates; monitor feedback. |
Maintains public trust and reputation; ensures timely updates to key external stakeholders |
|
7.6 |
Stakeholder Feedback Collection |
12 hrs |
Online feedback portal & helpline |
Cloud-based portal |
Collect stakeholder feedback through surveys, helplines, and email responses. |
Facilitates evaluation of communication effectiveness and identification of issues |
|
7.7 |
Stakeholder Coordination |
6 hrs |
Collaborative coordination platform |
Cloud-based project management tool |
Use shared dashboards and task assignments to coordinate response activities. |
Enables seamless collaboration across teams and external partners |
|
7.8 |
Post-Crisis Communication Review |
24 hrs |
After-action review & reporting |
Office & cloud archive |
Conduct post-crisis debriefs, assess performance, and document lessons learned. |
Supports continuous improvement of communication plans and strategies |
Recovery strategies for CBF-7 ensure that SHINE can rapidly re-establish critical communication channels and stakeholder coordination during and after a crisis.
By leveraging cloud-based systems, pre-approved protocols, and trained personnel, SHINE strengthens its resilience, protects its reputation, and maintains stakeholder trust.
These strategies also facilitate continuous improvement through post-crisis reviews, ensuring better preparedness for future disruptions.
Continuity of Care: Ensuring SHINE’s Mission Through Effective BCM |
||||||
| eBook 3: Starting Your BCM Implementation |
||||||
| MBCO | P&S | RAR T1 | RAR T2 | RAR T3 | BCS T1 | CBF |
| CBF-7 Communications & Stakeholder Coordination |
||||||
| DP | BIAQ T1 | BIAQ T2 | BIAQ T3 | BCS T2 | BCS T3 | PD |
To learn more about the course and schedule, click the buttons below for the BCM-300 Business Continuity Management Implementer [BCM-3] and the BCM-5000 Business Continuity Management Expert Implementer [BCM-5].
|
Please feel free to send us a note if you have any questions. |
||