Ebook

[BCM] [SHINE] [E3] [BIA] [T2] [CBF] [7] Communications & Stakeholder Coordination

Written by Moh Heng Goh | Dec 24, 2025 7:14:50 AM

 

CBF-7 Communications & Stakeholder Coordination

Effective communication and stakeholder coordination are critical enablers for SHINE’s mission to safeguard children and youth.

During disruptions, timely and accurate communication ensures continuity of care, maintains stakeholder trust, supports crisis response, and mitigates reputational, regulatory, and safeguarding risks.

This section evaluates the temporal impact of disruptions to CBF-7 Communications & Stakeholder Coordination, including internal staff, volunteers, government agencies, donors, partners, parents, and the public.

The analysis identifies how impacts escalate with increasing disruption duration, enabling SHINE to define Recovery Time Objectives (RTOs), Maximum Tolerable Periods of Disruption (MTPDs), and vulnerable periods for each Sub-CBF.

Impact scores range from 1 (Low Impact) to 5 (Severe Impact).

Table P3: Impact Over Time of Business Functions for CBF-7

Sub-CBF Code

Sub-CBF

Highest-Impact Area

4H

8H

1D

2D

3D

5D

7D

10D

14D

21D

30D

60D

RTO

MTPD

Vulnerable Period

7.1

Stakeholder Identification

Stakeholder Database

3

3

4

4

4

4

3

2

2

1

1

1

12 hours

1 day

6 hours

7.2

Communication Planning

Communication Strategy

4

4

5

5

5

4

4

3

3

2

1

1

12 hours

1 day

12 hours

7.3

Crisis Communication Execution

Crisis Response Messaging

5

5

5

5

5

4

4

3

2

1

1

1

6 hours

12 hours

6 hours

7.4

Internal Communications

Staff Coordination

3

3

4

4

3

3

3

2

2

1

1

1

24 hours

2 days

12 hours

7.5

External Communications

Public Relations

4

5

5

5

4

3

3

2

2

1

1

1

12 hours

1 day

6 hours

7.6

Stakeholder Feedback Collection

Feedback Gathering

2

3

3

4

4

4

3

2

2

1

1

1

24 hours

3 days

24 hours

7.7

Stakeholder Coordination

Partnership Engagement

3

3

4

4

4

4

3

3

2

2

1

1

24 hours

2 days

12 hours

7.8

Post-Crisis Communication Review

Crisis Assessment

2

3

3

4

4

4

3

2

2

1

1

1

48 hours

5 days

24 hours

 
 

This table outlines the expected impact scores at different time intervals, ranging from 1 (lowest impact) to 5 (highest impact), as well as the Recovery Time Objective (RTO), Maximum Tolerable Period of Disruption (MTPD), and the Vulnerable Period for each Sub-CBF under CBF-7 Communications & Stakeholder Coordination.

 

The impact analysis for CBF-7 Communications & Stakeholder Coordination demonstrates that communication-related disruptions escalate rapidly, particularly during the early stages of a crisis.

Sub-CBFs related to crisis communication execution, stakeholder coordination, and internal communications show the shortest RTOs and lowest MTPDs, reflecting their critical role in safeguarding, regulatory compliance, and public trust.

For SHINE, delayed or ineffective communication can quickly lead to misinformation, coordination breakdowns, safeguarding risks, and reputational harm.

This analysis underscores the importance of pre-defined communication plans, trained spokespersons, redundant communication channels, and strong stakeholder mapping.

The outcomes of this impact-over-time assessment will directly inform recovery strategies, resource prioritisation, and crisis communication procedures in subsequent BCM planning phases, ensuring SHINE remains resilient while continuing to protect and support children and youth during disruptions.

CBF-7 Communications & Stakeholder Coordination

 

Effective communications and stakeholder coordination are critical enablers of crisis management for SHINE Children and Youth Services.

During disruptions, SHINE must maintain timely, accurate, and coordinated communications with internal teams, beneficiaries, caregivers, partners, regulators, and donors to safeguard trust, continuity of care, and organisational reputation.

This section identifies the supporting IT systems, applications, and specialised resources required to sustain CBF-7 Communications & Stakeholder Coordination during crisis and recovery situations.

The defined Recovery Point Objectives (RPO) and System Recovery Time Objectives (RTO) ensure that information loss and system downtime remain within acceptable limits, enabling SHINE to respond decisively and coherently during incidents.

Table P4: Supporting IT Systems and Applications for CBF-7

Sub-CBF Code

Sub-CBF

IT Systems and Applications

RPO

System RTO

Supporting Special Equipment or Resources

Remarks

7.1

Stakeholder Identification

CRM system, Beneficiary Management System, Microsoft Excel (secured), SharePoint

24 hours

24 hours

Secure laptops, access-controlled databases

Stakeholder data must be kept current and protected under PDPA requirements

7.2

Communication Planning

Document Management System (SharePoint), Microsoft Word/PowerPoint, Crisis Communication Playbooks

24 hours

24 hours

Laptops, secure cloud storage

Pre-approved templates and escalation matrices reduce response time

7.3

Crisis Communication Execution

Mass Notification System (SMS/email), Microsoft Outlook, WhatsApp Business, Zoom/MS Teams

1 hour

4 hours

Mobile phones, backup SIM cards, and headsets

High criticality function; redundancy in communication channels is required

7.4

Internal Communications

Microsoft Teams, Email System, Intranet Portal

4 hours

8 hours

Laptops, mobile devices, VPN access

Ensures staff coordination, morale, and situational awareness

7.5

External Communications

Website CMS, Social Media Platforms, Email Marketing Tools, Media Distribution Lists

4 hours

8 hours

Internet access, media briefing kits

Public messaging must be approved and consistent to avoid misinformation

7.6

Stakeholder Feedback Collection

Online Survey Tools (e.g. Microsoft Forms), Email, Hotline Management System

24 hours

24 hours

Call centre phones, laptops

Feedback supports real-time issue identification and service adjustment

7.7

Stakeholder Coordination

CRM, Shared Calendars, Collaboration Platforms (Teams/Zoom), Task Tracking Tools

24 hours

24 hours

Laptops, video conferencing equipment

Supports coordination with partners, agencies, and volunteers

7.8

Post-Crisis Communication Review

Document Management System, Data Analytics Tools, Reporting Dashboards

48 hours

48 hours

Laptops, secure archival storage

Lessons learnt feed into BCM and crisis communication improvements

 
 
 

The resilience of CBF-7 Communications & Stakeholder Coordination at SHINE is heavily dependent on the availability, reliability, and security of its supporting IT systems and communication tools.

By defining clear RPOs and RTOs, SHINE ensures that critical information flows and stakeholder engagement can be restored swiftly during disruptions.

Equally important is the provision of appropriate specialised equipment, backup communication channels, and trained personnel, enabling SHINE to maintain transparency, trust, and coordinated action throughout a crisis lifecycle.

Continuous review, testing, and improvement of these systems will strengthen SHINE’s overall crisis readiness and support its mission to protect and empower children and youth, even under adverse conditions.

 

 

Continuity of Care: Ensuring SHINE’s Mission Through Effective BCM
eBook 3: Starting Your BCM Implementation
MBCO P&S RAR T1 RAR T2 RAR T3 BCS T1  CBF
CBF-7 Communications & Stakeholder Coordination
DP BIAQ T1 BIAQ T2 BIAQ T3 BCS T2 BCS T3 PD

 

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